Play - Soft Clay Paste

Nope! Play has more of an earthy, spicy citrus scent thanks to oils like nutmeg, neroli, turmeric, and bergamot. It’s warm, clean smelling !

Play has a lot more hold than Wave ! But it still has a touchable finish where the hair can still move. You’ll be surprised at how buttery the consistency is but how matt it goes once it’s in your hair. (Please note if you put too much in whilst it’s wet especially on straight hair! Then it may feel too heavy so use small amounts ! )

Play is a flexible styling paste that’s great for creating shape, separation, texture, and soft hold. It’s not crunchy, sticky, or stiff—it’s great for sculpting curls, controlling fluffy ends, or adding structure to shorter styles. It can even be used to smooth ponytails or scrunch into air-dried hair for definition.

Yes! Play works on all hair types. Use it to define waves, smooth frizz, create piecey texture on short hair, or add grip and structure when styling.

• Lanolin helps with texture and moisture—it gives Play that creamy hold and adds softness without heaviness.
• Beeswax helps create shape and hold while sealing in moisture.
• Soybean oil is packed with nutrients and fatty acids to help condition hair and reduce breakage.
• Nutmeg, turmeric, bergamot & neroli oils not only smell beautiful, but also bring antioxidant and anti-inflammatory benefits to the scalp and hair.
• Ozokerite wax helps give the paste a thicker, shapeable consistency that’s great for styling and control.

Yes! Play is free from SLS, parabens, and all the usual nasties.

Nope. A little goes a long way—start small and work through dry or damp hair. If you use the right amount, it won’t flake or feel sticky.

No - Play contains lanolin (from sheep’s wool) and beeswax, so it’s not vegan. Both are used because they help give the product its soft, flexible hold and lock in moisture without heaviness. They’re natural byproducts (not harmful to animals), but I understand they may not be for everyone.